Bath Rugby has announced that Olive Media, the award-winning global digital media company, have joined the club as an official business partner for the 2014/15 season.
Olive Media, which provides virtual training and communications to major corporations in the UK and worldwide, already has strong links in the sporting world, with ex-Bath Rugby, England and British and Irish Lions hooker Mark Regan amongst its shareholders.
Managing Director of Bath Rugby, Tarquin McDonald, said of the new partnership: “We’re delighted that Olive Media have come on board this season.
“As a club, we’re looking to push the boundaries in many aspects, including our use of technology. In this regard we look forward to working with Olive Media; it’s a great business and will be a great partner for us going forward.”
The partnership will see the international brand featured on the number patch of all the playing shirts, as well as advertising hoards around the Recreation Ground on match days.
“We’re thrilled to be in partnership with Bath Rugby,” added Neill Friend, Commercial Director of Olive Media. “Sport, and in particular rugby, has played a big part in our lives and to be able to support a world-renowned team such a Bath Rugby is a great honour.”
With operations in the UK, Ireland, the US, Australia and the United Arab Emirates Olive Media has multinational clients in the construction, retail and transport industries.
It has produced award-winning work that provides a unique customer experience that is engaging, innovative, delivers real value and makes a difference.