Novia, one of the city’s largest employers, has announced the renewal of its sponsorship deal with Bath Rugby for the 2020/2021 season.
The Recreation Ground in Bath | Photo © RogerMechan / Shutterstock.com
The partnership, which was first announced in June 2011, incorporates branding of the new Bath Rugby training kit, hospitality and naming rights for the Novia stand (South Stand).
This year, Novia will also be sponsoring the laptops used by the coaches and analysts.
As one of the largest local employers, the growth of Novia has increased local employment, with the business trebling in size, and still actively recruiting for a number of roles within Bath as well as some throughout the country.
Bill Vasilieff, CEO at Novia said: “This has been a hugely successful partnership over the past decade and we are thrilled to be able to extend this further into the next season.
“This has been a really successful year for Bath Rugby and things are looking really promising for next year.
“We are proud to continue our support for the club and look forward to another successful season.”
Tarquin McDonald, CEO at Bath Rugby added: “Novia are one of our longest-serving partners. They are a market-leader within financial services and we are proud to be associated with a Bath-based business who has such a positive impact far beyond the City.
“We are looking forward to sharing the next evolution of our rugby journey with them.”
