Businesses in Bath can learn how to win more customers and expand at a series of free training events in the city, organised by the business growth consultancy Cool Ventures.
The workshops are open to businesses that enrol on the Bath Business Support Programme, which is delivered by Cool Ventures.
The programmes provide free intensive support to small and medium-sized businesses which benefit from coaching from specialist advisers and access to workshops on key topics including business planning, finance, marketing and management.
Forthcoming workshops delivered by Cool Ventures include:
Win More Customers
Date: 10th October 2018 | Time: 10am – 1pm | Venue: Bath and County Club, Bath
This three-hour hour workshop is for you if you want to increase your customer base and learn how to go about it professionally and legally.
What does this workshop cover?
- How to identify potential customers and understanding their needs;
- Understanding the sales process, customer buying behaviour and decision making;
- Understanding the different marketing methods to reach your potential customers through traditional and social media platforms;
- How to plan and implement a marketing campaign;
- Sales closing techniques – asking for the business;
- General Data Protection Regulations (GDPR) and changes in the law
During the workshop, you will create a business development action plan to take back and implement.
Developing a Growth Strategy and Business Plan
Date: 24th October 2018 | Time: 9am – 5pm | Venue: Bath and County Club, Bath.
This workshop is aimed at owners of established businesses looking to grow, whether it’s your turnover, staff, number of outlets or any other variable that you want to increase.
You will have some ideas about how you want your business to look in two or three years’ time but are not sure how to map out the necessary changes.
The workshop will outline the steps you need to take to move closer to your goals and help you understand some of the challenges you could face in transforming your business.
You will gain the tools and confidence to develop your business strategy and a single page business plan.
For more information about the free business support offered through the Bath Business Support Programme, contact Cool Ventures on 01225 580850 or email [email protected]